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What’s In A Brand?

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Introduction To Personal Branding

In this workbook you will explore an understanding of the basics of what goes into your brand. You will look briefly at narrowing down your niche and clarifying both your own persona, as well as your ideal clients.

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Introduction To Personal Branding

In this workbook you will explore an understanding of the basics of what goes into your brand. You will look briefly at narrowing down your niche and clarifying both your own persona, as well as your ideal clients.

What you’ll discover:

  • Identify your niche
  • Develop your client persona
  • Define your brand pillars
  • Declare your mission statement
  • Craft your value proposition
  • Brand Aesthetics

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